Buffalo Bills Colors
- League
- League: NFL
- Conference
- Conference: AFC
- Division
- Division: AFC East
- Founded
- Founded: 1960
- Venue
- Venue: Highmark Stadium
The Buffalo Bills use royal blue, red, and white as their primary team colors. Below are the hex, RGB, HSL, and CMYK values for the full Buffalo Bills color palette, with WCAG contrast checks and copy-ready code for web, print, and design tools.
Royal Blue
Red
White
Buffalo Bills Color Codes
Every Buffalo Bills color in every common format — copy the exact values into your design, web, or print workflow.
| Color | Role | HEX | RGB | HSL | CMYK | Pantone |
|---|---|---|---|---|---|---|
| Royal Blue | primary | #00338D | 0, 51, 141 | hsl(218, 100%, 28%) | 100, 64, 0, 45 | — |
| Red | secondary | #C60C30 | 198, 12, 48 | hsl(348, 89%, 41%) | 0, 94, 76, 22 | — |
| White | accent | #FFFFFF | 255, 255, 255 | hsl(0, 0%, 100%) | 0, 0, 0, 0 | — |
Buffalo Bills Color History
The Buffalo Bills have maintained their signature color scheme throughout their history, with each color carefully chosen to represent the team's identity and connect with their fanbase. These colors are used across all team branding, uniforms, and merchandise.
Historical Colors
Explore Buffalo Bills's color evolution throughout their history. Click any color to copy its HEX code.
Using Buffalo Bills Colors
Web & CSS
Use the HEX or rgb() values directly in CSS. The primary color, Royal Blue (#00338D), works well for headers and calls to action — check the contrast readouts above to choose white or black text for accessible pairings.
For print, convert to the CMYK values listed in the table. When color accuracy matters — vinyl, fabric, or signage — match against a Pantone (PMS) chip from the team's brand guide, since screen color rarely matches ink exactly.
Merch & apparel
Thread and heat-transfer vinyl are specified in Pantone, so bring the CMYK and hex values to your supplier as a starting point. Remember that team names, logos, and marks are trademarks — the color values are a reference, not a license.
Buffalo Bills Colors FAQ
What are the Buffalo Bills team colors?
The Buffalo Bills team colors are Royal Blue (#00338D), Red (#C60C30), and White (#FFFFFF).
What is the hex code for Buffalo Bills Royal Blue?
The hex code for Buffalo Bills Royal Blue is #00338D. In RGB that is rgb(0, 51, 141), and in CMYK it is 100, 64, 0, 45.
What Pantone colors do the Buffalo Bills use?
Published Pantone (PMS) values are not listed for the Buffalo Bills in this reference. For exact Pantone matching in print or apparel, check the team's brand or style guide — the hex, RGB, and CMYK values on this page cover most digital and print needs.
Have the Buffalo Bills colors changed over time?
The Buffalo Bills have maintained their signature color scheme throughout their history, with each color carefully chosen to represent the team's identity and connect with their fanbase. These colors are used across all team branding, uniforms, and merchandise.
Can I use Buffalo Bills colors on merchandise I sell?
Color values themselves generally are not protectable, but team names, logos, and related marks are trademarks owned by their respective organizations. This is general information, not legal advice — review the team's brand guidelines and trademark terms before selling anything that uses their identity.
Related Teams
Data & Verification
Data Source & Verification
Last verified:
Reference: NFL Brand Guidelines
Color values are researched using publicly available brand guidelines and reliable references. If a value looks outdated, let us know. Learn more in our methodology and sources.